BrightHR, the international HR software and support service, has launched the first real-time, HR support and compliance artificial intelligence (AI) platform for business owners.

Powered by Bright Intelligence, the AI driven advice engine uses over 20m HR queries to give businesses reliable, accurate and free business advice and answers wherever and whenever they need it.

Any employer, director, or senior manager with a question about an HR issue can type it into Bright Lightning to get instant and accurate answers, all for free.

Alan Price, CEO at BrightHR, said: ‘We are living in unprecedented times. The last 18 months have been incredibly hard for businesses of all sizes, especially SMEs. Never has it been more important or harder for business owners to stay on top of the ever-changing world of HR, so we’ve developed Bright Lightning as a way of giving back. We understand how tough it is for SMEs so have set out to develop tools and technology to help business owners sleep at night.

‘We’ve logged millions of calls over the years and noticed certain themes developing. That gave us the idea for Bright Lightning – and our developers have worked hard to build the AI platform containing answers to thousands of the most commonly sought-after pieces of HR advice. We believe that Bright Lightning will be a game changer for the business community and become an essential tool in the armoury of all successful businesses.’

Andy Reid owns Reds café in Rainford, North West. He has been a BrightHR client for four years and said: ‘As a small business owner, there’s not enough hours in the day for me to be picking up the phone for every issue I encounter.

'Having access to instant answers at your fingertips will be an absolute gamechanger for business owners like me. Bright Lightning is another example of BrightHR putting SMEs first, giving us the support we need to succeed, saving us time, money and a whole lot of stress.’

Find out more at Bright Lightning platform