Key Responsibilities:
Data Collection: Collect and analyse data related to the performance of social media campaigns, including engagement metrics, audience demographics, and content reach.
Reporting: Generate regular reports highlighting key performance indicators, trends, and insights to measure the success of social content.
Audience Insights: Identify and understand the target audience for social media content and provide insights into their preferences, behaviour, and feedback.
Campaign Optimisation: Collaborate with the Campaign Manager to make data-driven recommendations for optimising campaign strategies, posting schedules, and content formats.
A/B Testing: Work with campaign managers to implement A/B testing on content and strategies to identify what resonates best with the audience.
Trend Analysis: Stay updated on the latest trends and best practices in social media analytics and data analysis.
Skills & Qualifications:
To succeed in this role, the ideal candidate should possess the following skills and qualifications:
Data Analysis: Proficiency in data analysis tools and software to derive actionable insights from social media data.
Strong Communication: Effective verbal and written communication skills to convey data findings and recommendations.
Social Media Platform Knowledge: A deep understanding of social media platforms, their algorithms, and analytics tools.
Detail-Oriented: A keen eye for detail to ensure accurate data collection and analysis.
Social Media Enthusiasm: A strong interest in social media and an ability to translate this passion into data-driven decisions.
Team Collaboration: Ability to work collaboratively with the Campaign Manager to align data analysis with campaign objectives.
If you're excited about helping us to connect with our online community, we invite you to apply for this role at The Ismaili.
